What Do Marketing Do?

What do marketers do? Essentially, they do research to understand how customers respond to a product or service. These data can be gathered through market surveys, competitive analysis, and interview panels of potential customers. The results of this research can help guide product positioning, messaging, and more. Marketing activities span both traditional and digital marketing. …

What Is SEO Marketing?

SEO marketing is an essential part of the bricks and clicks business model. It helps businesses improve their search engine rankings and boost website traffic. SEO strategies focus on unpaid traffic and not paid ads. By improving the organic ranking of a website, it can help a business achieve higher ROI. But the real power …